What’s wrong with data-based decision-making?

Whether launching a brand new product or altering an current one, decision-makers are counting on information extra closely than ever. Today, we are able to monitor buyer habits, competitor costs, demand shifts, and even the efficiency of our merchandise by way of numerous metrics from advanced information techniques. But when does data-based decision-making go wrong? And what can we do… Read More »What’s wrong with data-based decision-making?

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